Freelance Copywriter

This omni-channel campaign included GSTV, Web, Banner Ads, Email and Social Media. In my position as Sr. Copywriter, I helped to concept each promotion, write content for all channels, manage social pages, schedule posts and respond to community comments.

After we took on the account, social engagement saw a significant jump in shares, comments and likes. Unfortunately, we were not provided any promo stats.

Sprint “Back to School” GSTV

Back to School and Holiday Social

< Use Arrows to Scroll Social >

360 Campaign Highlights

  • Social (Instagram, FB, Twitter)

  • Animated and static banners

  • Pandora radio and Gas Station TV (GSTV)

  • 2.7k impressions were driven by owned content

  • 1.1K engagements across social channels

  • 300+ combined $100 rewards were claimed